Welcome to Williams Fresh Cafe
Williams Fresh Cafe is a vibrant eatery nestled in Waterloo, Ontario, renowned for its delicious breakfast, lunch, and dinner offerings. This cozy spot attracts a diverse crowd, from students seeking a study haven to friends enjoying quality time. With a menu featuring everything from rich milkshakes and indulgent breakfast sandwiches to savory Mac & Cheese, there's something for everyone. Guests rave about the inviting atmosphere, ample seating, and friendly service. Signature dishes like the Strawberry Caramel Waffle and avocado toast showcase the café's commitment to quality and presentation. Perfect for a casual outing, Williams Fresh Cafe promises a delightful dining experience.
- 170 University Ave W, Waterloo, ON N2L 3E9, Canada Hotline: +1 519-888-7254
Welcome to Williams Fresh Cafe, a vibrant oasis nestled in the heart of Waterloo, Ontario, at 170 University Ave W. This bustling café has carved out a niche for itself as a must-visit destination for students, locals, and food enthusiasts alike. With a delightful blend of comfort food and cozy atmosphere, it invites you to savor every moment.
Upon entering, you are greeted by an inviting ambience that encourages you to kick back, relax, and unwind. Customers rave about the atmosphere, noting the perfect balance between a buzzing social setting and a conducive workspace. Whether you're catching up with friends, studying for exams, or simply enjoying a meal, Williams Fresh Cafe delivers a warm, friendly vibe that's hard to resist.
The menu is an enticing mix of breakfast, lunch, and dinner items, designed to please every palate. For those with a sweet tooth, indulge in the much-lauded Strawberry Caramel Waffle, dressed with fresh strawberries, creamy ice cream, and a decadent drizzle of caramel—a true feast for the senses. Or savor the famous Mac & Cheese with Chicken, which boasts generous portions of tender chicken enveloped in rich, comforting cheese sauce, served alongside delightful garlic bread.
But the satisfaction doesn't end there. Patrons also rave about the expertly crafted milkshakes, widely regarded as superior to even the most popular chains. The café's commitment to quality shines through, ensuring that every sip feels like a luxurious treat. From the avocado and egg bagel to the tempting array of pastries, like Nanaimo squares and Dutch squares, the menu is filled with options that delight the senses without breaking the bank.
Parking is conveniently available, and although the café can get busy, especially on weekends, the lively atmosphere is a testament to its popularity. Customers appreciate that the seating arrangements are ample, with plenty of tables for groups, whether you're popping in on a casual coffee date or a hearty brunch with friends.
In essence, Williams Fresh Cafe encapsulates the ideal café experience: great food, a welcoming atmosphere, and fantastic value. It's not just a place to grab a bite; it's a community hub where delicious meals and great conversations happen effortlessly. With friendly staff and a menu packed with crowd-pleasers, this local gem is undoubtedly worth a visit.
For more information or to plan your visit, give them a call at +1 519-888-7254 and discover what makes Williams Fresh Cafe a standout destination in Waterloo.

I’ve always enjoyed visiting Williams—it's a great spot to hang out and enjoy quality food in a relaxed setting. On our recent visit, we tried the Strawberry Caramel Waffle, and it was absolutely delicious. It came topped with fresh strawberries, strawberry ice cream, whipped cream, a generous caramel drizzle, and a dusting of powdered sugar—sweet, indulgent, and beautifully presented. We also had the Mac & Cheese with chicken, which was flavorful and well-seasoned. The portion was generous, with plenty of tender chicken, and it was served with a side of garlic bread that complemented the dish nicely. The portion sizes overall were quite large, making it great value for the price. The warm, inviting atmosphere made it the perfect place to catch up and unwind. This location does tend to get quite busy on weekends, which speaks to its popularity, but it still manages to maintain a comfortable and welcoming vibe. A lovely experience, as always.

Very good atmosphere; perfect place to hang out with friends or do some work. Here, they serve coffee, desserts, soup/sandwiches, and more. It can get pretty full during peak hours, but you'll usually find lots of seats in the morning/night. I've tried many things here in the last 4-5 years of attending the University. My top recommendations are the milk shakes or any of the pastries. I was actually shocked with how good the milk shakes are. I was expecting some sweet syrup nonsense like what you get at McDonald's or Harvey's, but no, it tastes like real ice cream with no rubbish sweeteners. I even prefer William's shakes over Marble Slab's. For desserts, my go-to is Nanaimo squares or Dutch squares, I would recommend that. I am not too into the savoury dishes here to be honest, but if I had to recommend one thing, it would be the avocado and egg bagel. It's on the cheaper side (6) and pretty decent. Also not a massive fan of the coffee, but that's probably just me because I see tons of people drinking it on campus, so give that a try as well.

It's a busy place even outside of core service hours, moderately loud with lots of traffic. Many students study here and meet up for projects, and the vibe is very upbeat chill. Prices are fair, and there's lots of tables/booths to use, and nobody rushes you out if you just want to exist there for a bit (buying a coffee definitely helps). The wifi is good and free 9/10, if you can handle the noise and activity, it's a great study location.

Love this place, I think I just like it better when it’s not super busy or loud :,)

Its quiet, cozy cafe that serves breakfast lunch and dinner. You order and pay before sitting down and the friendly staff will bring it to you when its ready. Limited seatings.Lots of parking. Good food, great prices. Service was quick, friendly... In overall, Good location, interior needs an update as there are some torn seat cushions and such. Dining inside is limited to 45 minutes only.

Excellent Breakfast Spot! Love Williams Fresh Cafe! Their breakfast sandwiches are always fresh and delicious, and the service is quick and friendly. Go-to place for mocha and waffles! The atmosphere is cozy and welcoming, making it a great spot to grab a bite on the go. Highly recommend the avocado toast.

Had a coffee date with a friend who brought her 2 year old bundle of joy. Coffee was great and good quality taste! They’ve got great menu options and they’re always presented very well. Atmosphere is bustling and busy. Not your typical quiet coffee shop but that tells you this place is loved. Though in a busy plaza, parking is usually no problem to find.

Williams Cafe is my go-to spot whenever I am craving a Good Coffee and a Snack. Their bagels are so soft and warm. They have great food options on their menu including sandwiches; wraps; baked goods etc. The staff is very friendly and caring. This particular location is in a huge plaza so there is lots of parking. They have great seating area indoors as well as outdoors. Definitely recommend this spot!